MILAN — Australian design firm Paloma Editions, which was founded in 2023 as an antidote to consumerist style, forecasts $10 million in sales by the end of 2025. The firm told WWD that it now has opened a U.S. website and is currently in talks with U.S. interior design partners for physical locations in major capitals like New York City and Miami.
Despite being made by skilled artisans on the Sicilian coast and designed in Sydney, the U.S. market is already one of its main drivers, its founder and interior designer Isabella Wilde said. “We have very strong leading indicators of interest in the U.S., with significant and growing inbound inquiries from U.S.-based designers and architects… This momentum offers an invaluable opportunity to strengthen our presence, cultivate lasting partnerships, and deepen our relationships with our U.S. audience.”
Related Articles
The firm’s business model is based on a direct-to-consumer business and it expects sales from the U.S. to represent 70 percent of its total revenue in the near to medium term. In the first half of 2025, Paloma Editions’ sales rose 350 percent, versus the same period a year earlier, Wilde said.
You May Also Like
Wilde, who has Polish roots and spent much of her youth around Sydney’s Bondi Beach, struck a chord among design enthusiasts with her European design eye and fine materials. Paloma Edition’s sleek furnishings are crafted with timber milled and crafted in Lombardy, marble excavated from Carrara, Italy, and are covered in fabrics from upscale firms such as Dedar Milano and Loro Piana. “Our supply chain begins at the source: materials are selected directly from their origin and shaped close to where they are quarried, felled, or spun,” she said.
For the U.S. launch, Paloma Editions unveiled two new collections: Isola and Sky. Isola is a dining series inspired by the renewing nature of water and its forms. Isola includes four dining tables, a dining chair, and an artisan stool, incorporating cipollino marble and brushed oak. Sky is Paloma Editions’ first objects and vessels collection inspired by the ever-changing hues of the sky as a reflection of the world, atmosphere, and emotion. It includes two vases, a tray and a centerpiece, all made of white onyx.
Regarding exporting to the U.S. market amid U.S. President Donald Trump’s trade policy, she said that the firm remains steadfast with regards to its expansion plans. “We have taken the long-term view to establish a U.S. market presence regardless of the tariff situation; we see the likely eventual outcomes regarding tariff rates as still allowing for a fantastic opportunity for Paloma Editions,” she said.